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How to Win an Indian Election: What Political Parties Don’t Want You to Know
What role do political consultants play in election campaigns? How are political parties the use of technological tools such as data analytics, surveys and alternative media to construct effective, micro-targeted campaigns?
How does the usage of money have an effect on election results? What aids in the en masse dissemination of divisive propaganda and fake news?
What does it take to win an election in India nowadays? What’s the future of politics in the country?
Written by a former election campaign consultant for a tremendous political party, How to Win an Indian Election takes readers into the forbidden world of election war-rooms and gives them a glimpse of how strategy is formulated, what works with voters at the ground and what doesn’t. In accordance with research, interviews and the creator’s own experiences, this book “How to Win an Indian Election” is invaluable for its insight into the inner workings of politics, political parties and what in point of fact makes for a winning election campaign.